'Dating Naked' is... exactly what it sounds like

LOS ANGELES -- It’s naked and really afraid!

Here is the first full trailer for VH1′s next-level dating show experiment Dating Naked,where singles go on tropical dates in the buff. The skin-n-blur preview shows attractive nervous singles as they awkwardly navigate first dates without clothes at a tropical resort.

Each close-ended episode will feature a man and a woman as they each date two different, naked suitors and each other. At the end of the episode, the two romance seekers decide whether or not to move forward with their prospective love matches.

There’s naked dining, naked swimming, naked horseback riding and even naked elimination ceremonies (there’s nothing quite like being rejected while naked on national television).

The show is part of an overall naked reality TV trend that includes Syfy body art painting series Naked Vegas, TLC’s real-estate-shopping series Buying Naked and, of course, Discovery Channel’s survival show Naked and AfraidDating Naked premieres Thursday, July 17. Here’s the trailer (vaguely NSFW) at the link:

WATCH: Naked and afraid trailer