It's time to chill: Coca- Cola bottle made out of ice

SEATTLE -- If you like your Coca-Cola icy cold, this is for you: A Coke bottle made out of ice.

We'll give you a moment to let that one sink in.

A Coca-Cola bottle. Made out of ice.

What will the marketers at Coca-Cola come up with next? Personalized Coke bottles, kinda like those key chains you find at tourist attractions?

The soft-drink giant posted a video of the icy-cold special edition bottle rolling out on the beaches of Colombia. The bottles are shaped similar to the old-fashioned Coke bottles. Only they're made of ice, not glass.

As you might imagine, these bottles are cold. Freezing cold. So cold that Coca Cola helpfully slips a band emblazoned with the iconic Coca-Cola script around each bottle's familiar waistline. It makes for a comfortable grip, you see. When the bottle melts away into the sand -- make sure you watch the video long enough to catch that cool time-lapse moment -- the wrap makes a handy-dandy bracelet.

For more on this LA Times story, click here.